This promotions and marketing company provides blue chip clients with skilled staff for publicity campaigns at clubs, pubs and trade shows across the UK. They also provide marketing ideas for product launches and promotions and have nation-wide sales teams to carry out field marketing activities for major banking institutes.
The aim is to extend Fender Sturrock's current business application to incorporate all business activities within one integrated system.
The system is designed to facilitate Fender Sturrock's end-to-end business process, including mobile data collection, supply chain management and real time financials.
The system enables Fender Sturrock to manage, monitor and influence the supply chain, saving money, improving planning and budgeting, decreasing decision time, identifying waste, controlling resource, influencing supplier performance and managing customer expectation.
Management have a clear real time view of the complete business and are able to make decisions based on up to date information.
Combination of Microsoft's .NET enterprise technologies and EBS's Inforgen™ v2.0 platform.
"We needed a system which would enable us to manage all of our activities across the UK from one source. Tailored to our business, ebs' platform Inforgen provided us with the ideal solution. Used extensively both internally and by our clients, Inforgen allows us to track and measure our performance and profitability at over 20 different locations, provides bespoke, up-to-the minute reports instantly and allows remote access at any time. This system together with an exceptional 24 hour service support backup, is a key factor in ensuring our competitive edge."
Derek Ritchie - Managing Director, Fender Sturrock
